It’s an important question for franchisees who are trying to grow a business. After all, knowing where you are going is how you plan and grow!
Just recently, I had the opportunity to be an “influencer” in franchising at the first ever FranConnect Influencer Discovery Day that took place back on December 18th and 19th. And I want to thank Keith Gerson, the President of FranConnect, for the invitation. This was my first time participating as an “influencer”, and I did not know what to expect - it was worthwhile, quite interesting, even educational and a lot of fun!