Earlier this month I attended the FaegreBD Franchise Summit in Minneapolis. Hosted by the Law Firm of Faegre Baker Daniels, this annual event attracted 150 professionals from 75 different franchise brands.
I recently spoke to a group of top-performing franchisees at a conference held in Chicago, the focus of which was to help these top performers improve even more. One of the topics their corporate office wanted me to discuss was the importance of validation – both for prospective and current franchisees.