What do you remember most about your first job?
It’s an important question for franchisees who are trying to grow a business. After all, knowing where you are going is how you plan and grow!
As a former franchisor and franchisee for multiple brands, I can tell you with certainty that franchising works - and can create great opportunities for success.
But success is never guaranteed - and there are mistakes that franchisees can make along the way that can hurt their business' growth.
In my latest FranchiseWire article, I discuss four of the most common franchisee mistakes - and how to avoid them. You can check it out here: https://franchisewire.com/
I love what I do - helping people get franchising right! And I want to do more! Those of you who know me, know that I’ve been a “reluctant consultant” in franchising for years, I like my work in speaking, coaching, and serving on boards...It's time now for me to grow my work and I’m building a system to scale and be more available. I'm working to expand my reach and positive impact to more people and franchise brands. I am becoming somewhat “less reluctant”, and focusing to be more educational, practical, and valuable. I am NOT matching buyers with franchise opportunities, rather, I am “Helping franchisors and franchisees reduce risks and improve results with levelheaded expertise”, that’s my new elevator pitch - what do you think?
Just recently, I had the opportunity to be an “influencer” in franchising at the first ever FranConnect Influencer Discovery Day that took place back on December 18th and 19th. And I want to thank Keith Gerson, the President of FranConnect, for the invitation. This was my first time participating as an “influencer”, and I did not know what to expect - it was worthwhile, quite interesting, even educational and a lot of fun!