How would you describe the relationship between you and your franchisees?
Culture is really important to franchising. It goes along with your organization’s values to drive behavior and impact decisions. It’s there in the communication, respect and attitude of everyone in your organization.
People matter - we know that. Nothing has been more obvious in my career than the fact that people make all the difference.
When it comes to starting a new business, purchasing a franchise is just about the safest investment you can make. These organizations are built on a proven system and brand that has been improved and refined over time to produce the best results - for both the franchisor and franchisees. Franchising has many advantages over independent start-ups, however nothing is easy or guaranteed! There is still a lot of hard work that goes into running a franchise business - as well as steps that must be followed if you’re going to get the best results.
I was recently asked to participate in the IFA’s Marketing, Operations & Development (MOD) Virtual Conference as a panel discussion moderator. The topic was Making Peer Groups More Effective to Support Franchisees, While Adding Long-Term Value.
Are you afraid to talk about your failures? Most of us are - but whether in business or in life, that’s how you learn and grow!
As a former franchisor and franchisee for multiple brands, I can tell you with certainty that franchising works - and can create great opportunities for success.
But success is never guaranteed - and there are mistakes that franchisees can make along the way that can hurt their business' growth.
In my latest FranchiseWire article, I discuss four of the most common franchisee mistakes - and how to avoid them. You can check it out here: https://franchisewire.com/
Are You Ready to Make the Move From Founder to CEO?
There is an unseen phenomenon in businesses where the Founder - who worked so hard to start and build the company - suddenly becomes a roadblock to its future success.